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Saturday, August 15, 2009

Make Emotional Connections

The basic idea behind emotional connections is taking the time to get to know ZTA alumnae as individuals and then to apply the information to benefit each of them and the chapter. This may mean tailoring communication styles, modifying chapter programming or meeting days/times, matching or introducing members based on interests, creating special interest groups, or any combination of activities. If your chapter hasn’t surveyed your current members and potential members, please consider doing so this year to help you achieve at least 10% membership growth and to make your alumnae chapter the GROUP OF CHOICE!

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